:root {
  --morado: #5D279E;
  --morado-claro: #8F63CD;
  --lima: #D9E242;
  --lima-suave: #F4E962;
  --blanco: #FFFFFF;
  --tinta: #2B1B4D;
  --gris: #6B5C82;
  --linea: #E2D7EF;
  --fondo: #FAF8FC;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 90px; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }

body {
  margin: 0;
  font-family: "DM Sans", system-ui, -apple-system, "Segoe UI", sans-serif;
  color: var(--tinta);
  background: var(--blanco);
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
}

img { max-width: 100%; display: block; }
a { color: inherit; }
h1, h2, h3, p { margin: 0; }

.contenedor { width: min(1160px, 100% - 40px); margin: 0 auto; }

/* ---------- Cabecera ---------- */
.cabecera {
  position: sticky; top: 0; z-index: 20;
  background: var(--morado);
}
.cabecera .contenedor {
  display: flex; align-items: center; justify-content: space-between;
  gap: 20px; padding: 14px 0;
}
.cabecera .logo img { height: 52px; width: auto; }
.menu { display: flex; align-items: center; gap: 28px; }
.menu a:not(.boton) { color: var(--lima); text-decoration: none; font-weight: 500; font-size: 1.05rem; }
.menu a:not(.boton):hover { text-decoration: underline; }

.boton {
  display: inline-block; text-decoration: none; cursor: pointer;
  font: inherit; font-weight: 700; border: 0; border-radius: 999px;
  padding: 12px 26px; font-size: 1rem; transition: transform .15s ease, box-shadow .15s ease;
}
.boton:hover { transform: translateY(-1px); box-shadow: 0 6px 16px rgba(0,0,0,.18); }
.boton:focus-visible, .menu a:focus-visible, .pie a:focus-visible { outline: 3px solid var(--lima-suave); outline-offset: 3px; }
.boton-lima { background: var(--lima); color: var(--morado); }
.boton-morado { background: var(--morado); color: var(--blanco); }

/* ---------- Héroe ---------- */
.heroe {
  position: relative; color: var(--blanco); overflow: hidden;
  min-height: clamp(520px, 62vw, 720px); display: flex; align-items: center;
  background: #6c6a62 url("img/hero-limpieza.jpg") center right / cover no-repeat;
}
.heroe::before {
  content: ""; position: absolute; inset: 0;
  background: linear-gradient(90deg, rgba(43,27,77,.72) 0%, rgba(43,27,77,.45) 42%, rgba(43,27,77,0) 72%);
}
.heroe .contenedor { position: relative; padding: 56px 0; }
.heroe h1 { font-size: clamp(2.4rem, 6.4vw, 4.6rem); line-height: 1.04; font-weight: 800; max-width: 11ch; }
.heroe p { margin-top: 20px; font-size: clamp(1.05rem, 2vw, 1.35rem); max-width: 30ch; font-weight: 500; }
.heroe .acciones { margin-top: 30px; display: flex; flex-wrap: wrap; gap: 14px; }

/* ---------- Franja ---------- */
.franja { background: var(--morado); color: var(--blanco); text-align: center; padding: 70px 0; }
.franja h2 { font-size: clamp(1.7rem, 4vw, 2.8rem); font-weight: 800; line-height: 1.2; max-width: 22ch; margin: 0 auto; }
.franja em { font-style: normal; color: var(--lima); }

/* ---------- Beneficios ---------- */
.beneficios { padding: 80px 0; text-align: center; }
.beneficios h2 { font-size: clamp(1.8rem, 4vw, 2.7rem); color: var(--morado); font-weight: 800; }
.rejilla-3 { margin-top: 48px; display: grid; grid-template-columns: repeat(3, 1fr); gap: 32px; }
.beneficio .icono {
  width: 150px; height: 150px; margin: 0 auto 22px; border-radius: 34px;
  background: var(--lima); display: grid; place-items: center;
}
.beneficio .icono img { width: 104px; height: 104px; object-fit: contain; }
.beneficio h3 { color: var(--morado); font-size: 1.3rem; font-weight: 800; line-height: 1.2; }
.beneficio p { margin-top: 8px; color: var(--gris); max-width: 24ch; margin-inline: auto; }

/* ---------- Servicios ---------- */
.servicios { background: var(--morado); color: var(--blanco); padding: 80px 0; text-align: center; }
.servicios h2 { font-size: clamp(1.7rem, 4vw, 2.6rem); font-weight: 800; line-height: 1.2; }
.servicios h2 span { color: var(--lima); display: block; }
.categorias { margin: 46px auto 0; max-width: 880px; display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; }
.categoria {
  background: rgba(255,255,255,.14); border-radius: 36px; padding: 24px 12px 20px;
  display: flex; flex-direction: column; align-items: center; gap: 10px; font-weight: 700; font-size: 1.1rem;
}
.categoria img { height: 96px; width: auto; object-fit: contain; }
.mas-servicios { margin-top: 38px; font-size: 1.05rem; }
.mas-servicios small { display: block; margin-top: 6px; opacity: .85; font-size: .95rem; }
.servicios .boton { margin-top: 22px; }

/* ---------- Nosotros ---------- */
.nosotros { padding: 90px 0; background: var(--fondo); }
.nosotros .contenedor { display: grid; grid-template-columns: 1fr 1fr; gap: 56px; align-items: center; }
.nosotros img { border-radius: 28px; aspect-ratio: 4 / 3; object-fit: cover; width: 100%; box-shadow: 0 18px 40px rgba(93,39,158,.18); }
.nosotros h2 { font-size: clamp(1.8rem, 3.6vw, 2.5rem); color: var(--morado); font-weight: 800; line-height: 1.15; }
.nosotros p { margin-top: 16px; color: var(--gris); font-size: 1.08rem; }
.nosotros ul { margin: 20px 0 0; padding: 0; list-style: none; display: grid; gap: 10px; }
.nosotros li { padding-left: 30px; position: relative; font-weight: 500; }
.nosotros li::before {
  content: ""; position: absolute; left: 0; top: .35em; width: 18px; height: 18px; border-radius: 50%;
  background: var(--lima) url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24'><path d='M5 12.5l4.5 4.5L19 7.5' fill='none' stroke='%235D279E' stroke-width='3.2' stroke-linecap='round' stroke-linejoin='round'/></svg>") center / 12px no-repeat;
}

/* ---------- Llamado final ---------- */
.llamado {
  position: relative; color: var(--blanco); min-height: 460px; display: flex; align-items: center;
  background: #4a3a2a url("img/cta-maestro.jpg") 70% center / cover no-repeat;
}
.llamado::before { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, rgba(30,18,10,.72) 0%, rgba(30,18,10,.2) 62%, rgba(30,18,10,0) 100%); }
.llamado .contenedor { position: relative; padding: 56px 0; }
.llamado h2 { font-size: clamp(1.8rem, 4.4vw, 3rem); font-weight: 800; line-height: 1.12; max-width: 17ch; }
.llamado p { margin-top: 14px; max-width: 36ch; font-size: 1.1rem; }
.llamado .boton { margin-top: 26px; }

/* ---------- Contacto ---------- */
.contacto { padding: 80px 0; text-align: center; }
.contacto h2 { font-size: clamp(1.7rem, 3.6vw, 2.4rem); color: var(--morado); font-weight: 800; }
.contacto > .contenedor > p { margin-top: 10px; color: var(--gris); }
.canales { margin-top: 34px; display: flex; flex-wrap: wrap; justify-content: center; gap: 16px; }
.canal {
  display: inline-flex; align-items: center; gap: 12px; text-decoration: none;
  background: var(--fondo); border: 1px solid var(--linea); border-radius: 18px; padding: 16px 24px;
  font-weight: 700; color: var(--morado);
}
.canal:hover { border-color: var(--morado-claro); }
.canal img { width: 28px; height: 28px; }

/* ---------- Pie ---------- */
.pie { background: var(--morado); color: var(--lima); padding: 56px 0 34px; }
.pie .contenedor { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 32px; }
.pie .logo img { height: 74px; width: auto; }
.pie nav { display: grid; gap: 10px; text-align: right; }
.pie nav a { text-decoration: none; font-weight: 500; }
.pie nav a:hover { text-decoration: underline; }
.redes { display: flex; gap: 14px; margin-top: 26px; }
.redes a { width: 44px; height: 44px; border-radius: 50%; background: var(--lima); display: grid; place-items: center; }
.redes img { width: 24px; height: 24px; }
.legal { width: 100%; margin-top: 8px; font-size: .92rem; opacity: .92; }
.legal p + p { margin-top: 4px; }

/* ---------- Política de privacidad ---------- */
.documento { max-width: 780px; margin: 0 auto; padding: 56px 24px 96px; }
.documento h1 { color: var(--morado); font-size: clamp(2rem, 5vw, 2.8rem); font-weight: 800; line-height: 1.1; }
.documento .sub { color: var(--gris); margin-top: 10px; }
.documento .ficha {
  margin-top: 26px; background: var(--fondo); border: 1px solid var(--linea); border-radius: 16px;
  padding: 20px 24px; display: grid; grid-template-columns: repeat(auto-fit, minmax(170px, 1fr)); gap: 16px 28px;
}
.documento .ficha .k { font-size: .72rem; text-transform: uppercase; letter-spacing: .08em; color: var(--gris); }
.documento .ficha .v { font-weight: 700; }
.documento nav.indice { margin: 32px 0 40px; background: var(--fondo); border: 1px solid var(--linea); border-radius: 16px; padding: 20px 26px; }
.documento nav.indice ol { margin: 0; padding-left: 1.2em; columns: 2; column-gap: 28px; }
.documento nav.indice li { margin-bottom: 6px; break-inside: avoid; }
.documento nav.indice a { text-decoration: none; color: var(--tinta); }
.documento nav.indice a:hover { color: var(--morado); text-decoration: underline; }
.documento section { padding-top: 34px; border-top: 1px solid var(--linea); }
.documento h2 { color: var(--morado); font-size: 1.5rem; margin-bottom: 12px; font-weight: 800; }
.documento h3 { margin: 22px 0 8px; font-size: 1.08rem; }
.documento p { margin-bottom: 14px; max-width: 68ch; }
.documento ul { margin: 0 0 14px; padding-left: 1.3em; max-width: 68ch; }
.documento li { margin-bottom: 6px; }
.documento a { color: var(--morado); }
.documento .nota { background: var(--lima-suave); border-radius: 12px; padding: 14px 18px; margin: 16px 0; max-width: 68ch; }
.documento table { width: 100%; border-collapse: collapse; margin: 8px 0 20px; font-size: .95rem; }
.documento th, .documento td { text-align: left; padding: 10px 14px; border-bottom: 1px solid var(--linea); vertical-align: top; }
.documento th { font-size: .72rem; text-transform: uppercase; letter-spacing: .06em; color: var(--gris); }
.volver { display: inline-block; margin-bottom: 26px; color: var(--morado); font-weight: 700; text-decoration: none; }
.volver:hover { text-decoration: underline; }

/* ---------- Pantallas pequeñas ---------- */
@media (max-width: 860px) {
  .menu a:not(.boton) { display: none; }
  .rejilla-3 { grid-template-columns: 1fr; gap: 40px; }
  .nosotros .contenedor { grid-template-columns: 1fr; gap: 32px; }
  .categorias { gap: 14px; }
  .categoria { border-radius: 26px; font-size: .98rem; padding: 18px 8px 16px; }
  .categoria img { height: 74px; }
  .pie nav { text-align: left; }
  .heroe::before { background: linear-gradient(180deg, rgba(43,27,77,.62) 0%, rgba(43,27,77,.4) 55%, rgba(43,27,77,.15) 100%); }
  .heroe { background-position: 78% center; }
  .documento nav.indice ol { columns: 1; }
}
